Work · Web design · Web development · Custom CMS

ID Trips

Regional website and custom CMS for managing a broad catalogue of tours and destinations.

Regional travel agency headquartered in Mexico
Year
2023
Services
Web design · Web development · Custom CMS
Client
Regional travel agency headquartered in Mexico

The challenge

ID Trips needed a single digital experience for its tour offering across the region, while giving its team the autonomy to maintain a broad and evolving catalogue.

What we did

We designed and built the whole site on top of the client's existing graphic line: content architecture, the hierarchy and design of every screen, the tour catalogue, trip pages, and a custom CMS so their team can manage destinations, categories, galleries and content without a developer.

The cover

01 / 04

Photography leads.

The destination fills the screen and the message fits in one line: visitors understand what this is before reading anything.

Full homepage of the ID Trips website

Full homepage of the ID Trips website

The category

02 / 04

A catalogue that grows in order.

Each family of trips has its own cover and grid, so the team can add destinations without the navigation falling apart.

Category page with its cover and tour grid

Category page with its cover and tour grid

The destination page

03 / 04

One template for every destination.

It holds description, gallery and related tours, with the quote always in sight and the category marking where the visitor stands.

Destination page with description, gallery and related tours

Destination page with description, gallery and related tours

A system they run themselves.

On the phone

04 / 04

The same hierarchy, in hand.

Photo, destination and quote one tap away: the mobile version is not a reduction, it is the same order in another proportion.

Mobile version of the ID Trips website

Mobile version of the ID Trips website

From the client

“More than building our website, the team at Estudio Gráfico understood our vision and made it real. They walked us through every step with closeness, patience and exceptional follow-through, caring for every detail so the result reflected the essence of our brand. Without a doubt, a team that works with passion and commitment. We recommend them with complete confidence!”

Daniel Nájera

General Director, ID Trips

The result

A regional platform that presents every destination clearly and lets the ID Trips team publish and update its offering through its own content management system.

Every piece, a purpose

Every piece does something for your business.

We design so your site sells, your brand sticks, your product gets understood. Beauty is the baseline — what matters is that it works.

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