Services · 03/06
Brand identity
Visual identity with an artist's judgment: logo, system and applications that hold up equally well on screen and in print.
Estudio Gráfico · San JoséA painter's judgment applied to your brand: composition, color and material. No templates.
The service sheet
From a concrete need to a piece that works.
Typical projects
- New brand for a business getting started
- Redesign of a brand that outgrew its logo
- Visual system to unify branches or product lines
- Manual so your team uses the brand without ambiguity
What's included
- Logo and complete visual system
- Applications: stationery, social, packaging
- Brand usage manual
- Implementation support
What you get at the end
A clear delivery, ready to use.
Tell us the scope and we will prepare a clear, no-obligation quote.
- Logo in every format (print and screen)
- Palette and typography
- Usage manual in PDF
- Application templates
How we work
A visible process from beginning to end.
Brief
We start by listening. What you need, for whom, on what budget and timeline. No mechanical forms: a 30 to 60 minute conversation.
Design
We design what will sell for you. Concept, visual direction and a navigable prototype. We iterate fast until it's right.
Build
We build it with modern code and judgment. Every technical decision prioritizes speed, accessibility and maintainability.
Launch
We deliver something that works — and we don't leave. We keep caring for it, improving it, measuring it. Thirty years like this.
Frequently asked questions
What clients ask before starting.
- What does an identity project include?
- Logo, palette, typefaces, application system and usage manual. What your team needs to use the brand without ambiguity.
- Do you redesign existing brands?
- Yes. Sometimes it's a full redesign; sometimes it's refining what already works. We start with an honest diagnosis.
Design that delivers
A well-built website brings you more clients.
A brand with judgment gets remembered. A well-built site converts. A considered package gets picked off the shelf. It isn't magic — it's craft applied properly.